Client reports you do not rebuild by hand every month

A reporting engine that pulls data from Meta, Google Ads and TikTok, explains it in language a client understands, and produces a page or file you share by link.

Multiple platforms in one report
Share by link
Narrative on top of the numbers

The problem

The monthly report is the work nobody bills and everybody does. Three hours in spreadsheets and slides, producing a file the client opens for ninety seconds.

The Report Engine produces the report from the same data you already look at, with an explanation of what changed and why, so your hours go into the conversation instead of the formatting.

How it works

  1. Pick accounts and period

    Combine Meta, Google Ads and TikTok for the same client into one report with a shared comparison period.

  2. Choose the metrics

    Keep the metrics that matter to that client and drop the noise.

  3. Generate the narrative

    The text explains changes by referring to the account’s real numbers, not to generalities.

  4. Deliver

    Send a link or a file. The client sees a clean page with no account needed.

Where the numbers come from

No value is typed in and none is estimated. Everything is pulled directly from the platforms.

MetaSpend, results, cost per result and breakdown per level
Google AdsPerformance per campaign, ad group and keyword
TikTokMetrics per advertiser and per campaign
DeliveryA report page with a link and controlled access
Comparison periods are aligned across platforms so totals are genuinely comparable.

What it includes

Multi platform

Meta, Google Ads and TikTok on the same page with shared metrics.

Change explanations

What rose, what fell, and which change caused it.

Reusable templates

One template per client type, without rebuilding the structure.

Link delivery

The client opens the page with no account and no download.

Frequently asked questions

Can I put my own logo on it?
Yes. Combined with the white label portal, the client sees only your brand.
Is it generated automatically every month?
You set the period and generate in one action. Templates keep the structure so generation is immediate.
What if data is missing from one platform?
The report states it explicitly rather than showing zeros. We prefer a visible gap over a misread one.

Build one report for one client

Connect their accounts and generate last period for comparison.